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El Corte Inglés
After the firts success, returning to Floor 2 ½ posed a challenge. How to surpass, a campaign that had already captured the imagination of thousands of viewers? The answer: transform this magical floor into the stage for an unforgettable musical.
Inspired by classic fantasy cinema but with a fresh and contemporary approach, this campaign is designed to touch everyone's heart: from children, who dive into a world where anything is possible, to adults, who find a bridge to their childhood memories.
Agency
Ogilvy Madrid
Role
Art Director
Director
Ernest Desumbila
